Use Instagram and improve your business
Instagram - social network with over 300 million active users, the network which allows you to share photos and short videos with your followers. Admit it-you have already downloaded the application and waiting for useful tips on how to run a profile and create a relevant community for your business?
If you by any chance still do not have a profile on Instagram, open it immediately. Name your profile by the name of your business or something similar in order for your customers to find you easier.
Next thing you should do is connect Your Instagram account with other profiles on the social networks that have (Facebook, Twitter, Foursquare, Tumblr, and Flickr). When you integrate Instagram to other social networks that you have, you will be able to share content across multiple social networks at the same time, moreover, all those who have followed you on other social networks will see that you have and Instagram profile!
It is already well known that users respond positively to the great visual content on social networks and if you really want to have a sensational profile would be best to create a diverse mix of content that you post.
Your customers are for certain mostly interested in your product or service but they also wanna know everything about you and your company, about the the people, about the places where you work... The more you open to them the more they will believe you, and there is no better way than through an interesting photo or short video clips with small insides from business trips, meetings, brainstorming, team building or informal meetings from the office.
When you publish content, it is important to use relevant #hashtags associated with your publication. Hashtag facilitate your users search for specific content, topic or product. If relevant hashtag does not already exist, create your own, and encourage customers to use it when publishing posts that have connection with your business or brand. It is important not to exaggerate with hashtags, it is unnecessary, exhausting and interesting for users.
When you publish content, it is important to use relevant hashtags associated with your publication.
One of the many options that Instagram offers is the geo-location of photos, with each one of your posts, you can add a location. Firstly create a location with the address of your company, so that users through your post can get information where you are, and all the others who will share content related to your business can add that location too. Clicking on location where the photo was taken, each user can see all the other photos that other users from that spot released. It is possible to forward a photo directly in the Foursquare application, so this also provides an opportunity for more people to find out about you.
Photos have become the integral part of the information and promotion regardless of whether they are on the cover of a social event, the promotion of new products and / or services or only animating customers. Therefore they should be used in as many situations as possible. Because of the possibility of sharing on other social networks and search photos, and the very fact that Instagram is now Facebook's tool that will in the future integrate even better with Facebook, I suggest everyone to pay special attention to just this free and useful mobile application.
